After more than seven years, Dennis Vietze, MD of Wacker Neuson South and Sub-Saharan Africa, is set to bid farewell to the South African shores to take the reins at Wacker Neuson Australia & New Zealand, effective October 1, 2024.
Since commencing his African odyssey on June 1, 2017, Dennis Vietze has driven the impressive transformation of Wacker Neuson South and Sub-Saharan Africa. Under his leadership, coupled with the dedication of his team, steadfast dealer partners, and unwavering customer loyalty, the company has achieved great success. Notably, turnover doubled from 2020 to 2023, reflecting a period of sustained growth.
The baton of leadership will be passed to Stefan le Roux, the current sales manager of Wacker Neuson South and Sub-Saharan Africa. Le Roux, who has been instrumental in achieving remarkable sales successes in the region, is poised to lead Wacker Neuson South and Sub-Saharan Africa to new heights.
Speaking on the transition, Alexander Greschner, chief sales officer of the Wacker Neuson Group, states, “We are happy to appoint Mr Vietze, a seasoned colleague with extensive intercultural experience, to lead Wacker Neuson Australia & New Zealand. We are confident in Mr Le Roux’s ability to steer Wacker Neuson South and Sub-Saharan Africa towards continued success, given his deep-rooted expertise in the agricultural and construction sectors.”
Central to Vietze’s tenure were strategic initiatives that have reshaped the landscape of the construction and agricultural sectors. A robust dealer expansion strategy has significantly widened the company’s African footprint, bringing innovative solutions closer to customers. Moreover, the introduction of the new Spanish brand, ENAR, under the Wacker Neuson umbrella, and pioneering digital innovations, such as Smart Glasses, have positioned Wacker Neuson as a trailblazer in the industry.
Recognising the burgeoning potential of the agricultural sector, Vietze spearheaded efforts to harness its strength, resulting in a balanced turnover split of 50% construction and 50% agriculture. This strategic pivot underscores Vietze’s astute understanding of market dynamics and his commitment to driving sustainable growth.
Until the official changeover, Vietze remains with Wacker Neuson South and Sub-Saharan Africa, transitioning leadership to Stefan le Roux. Together, they will ensure that business continues as usual and that the company continues to excel, even in changing times. Wacker Neuson remains committed to providing world-class products, top-notch service, and unwavering support to customers and dealer partners.
