Delivering lifetime value
In a generally tough operating environment – defined by economic volatility, high fuel prices, complex regulatory pressures, an acute shortage of drivers and intense competition – profitability is not merely a goal, but a necessity for survival for truck owners. With that in mind, UD Trucks Southern Africa has placed Total Profit Over Lifetime (TPOL), a strategic approach that goes beyond simply reducing Total Cost of Ownership (TCO), at the centre of its value proposition. By Munesu Shoko.
